All ten pipelines

Pipeline 7 of 10 · Relationship

Builder Relationship System

Become the Realtor the sales consultant recommends.

How to get on builders' preferred agent lists and keep yourself there. Regular check-ins, community events, and a system for turning builder relationships into recurring referrals.

New Agent and Growing AgentBest for: Relationship-driven agents
Get the free Contract-to-Close Checklist
Why it works

Become the Realtor the sales consultant recommends.

Builder sales consultants meet hundreds of buyers a year. Many need to sell a home first, want representation, or need help comparing builders and financing.

Consultants are asked every week whether they know a good Realtor. That recommendation is earned by serving, not by asking.

Inside Pipeline OS

What you get for this pipeline

A four-step setup, with the questions to ask each community
What to say on the first, second and third visit, and what never to ask
Answers for “we already have Realtors” and “we can't refer buyers”
A monthly builder operating system and daily activities
Follow-up, a weekly scorecard and the 90-Day Builder Relationship Challenge

Emma turns all of it into your daily task list, so you never dig through a playbook to work out what to do next.

Free guide for this pipeline

The Contract-to-Close Checklist

Deals don't fall apart. They get dropped.

New construction contracts have their own traps. This is every step to funding.

PDF · 11 pages · Built to be printed

  • The first 72 hours after execution
  • The option period: inspection and negotiation
  • Financing and appraisal, weeks 1–4
  • Title, survey and disclosures, running in parallel
  • Closing week, closing day and funding
  • The Deadline Tracker and a contacts sheet for every file

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Run Builder Relationship System with Emma telling you what to do each morning.